It’s a good day for coffee lovers. A new specialty ground coffee, Café Esperanza Especial, hits store shelves and purchases support the most vulnerable in the community.
Café Esperanza was created in 2012 as a proprietary blend of 100% Arabica bean coffee from Central and South America that’s roasted, packaged and distributed in Phoenix. Beginning today, the new “Especial” coffee is available for purchase at all seven Los Altos Ranch Market locations throughout the Valley plus stores in El Paso, Texas and Albuquerque, New Mexico.
Shoppers can choose from the house or breakfast blend. Suggested retail price for each 12-ounce bag is $7.99. Café Esperanza Especial also offers a French Roast and decaf. All proceeds benefit Catholic Charities Community Services, Inc., one of Arizona’s oldest and largest nonprofit organizations and its collaborating agencies.
“We’re very excited about our new ground coffee,” said Steve Capobres, vice president, business development, Catholic Charities. “Our premium specialty roast is doing very well and we saw an opportunity to expand the line and reach some new customers with a delicious ground coffee. It’s an opportunity for coffee lovers to support the local community and that’s a win-win for everyone!”
Purchases of Café Esperanza supports the cost of providing shelter for the homeless and abused, protection and nurturing for children and families, assistance to refugees and veterans, and aid to those in crisis and help to the impoverished.
This isn’t the first time Ranch Market has supported Catholic Charities. See how the store supported Catholic Charities’ refugee clients in this archived article.